On February 1, Łukasz Ostrowski joined the management board of OTCF SA, the owner of the 4F brand, taking on the position of Vice President of the Management Board. He will be responsible for business development in Poland and international markets, leveraging his many years of experience in management, operational transformations, and the development of business strategies.
For the past 8 years, Łukasz Ostrowski worked for the global brand IKEA, gaining experience both in China and in the Netherlands. As Chief Marketing Officer and later Chief Operating Officer of IKEA China, he was responsible for key transformations, including the transformation of IKEA China from a traditional offline model to a multichannel one. The e-commerce platform launched exceeded set sales targets twice in its first year, and traffic in offline stores recorded a significant increase after three years of declines. In the Netherlands, where he served as CEO for the last year and a half, IKEA Netherlands regained financial balance after a difficult period related to the lockdown.
– I am excited to join the OTCF SA team and support the further development of the company in the Polish and international markets. My experience in operational management, implementing strategies, and building strong teams in both Asian and European regions will enable me to effectively achieve ambitious goals related to the development of all brands owned by OTCF, with particular emphasis on the 4F brand. Sports have shaped me and have accompanied me throughout my life; therefore, I am even more pleased that I can combine my great passion with my work – said Łukasz Ostrowski.
Łukasz Ostrowski also has extensive experience in business development and marketing strategies, previously holding positions as CEO of Groupon Poland, CMO of IKEA Poland, and Vision Express. He is a graduate of the Warsaw School of Economics, where he earned a Master's degree in Marketing and Management, and previously obtained an engineering degree from the Faculty of Chemistry at Silesian University of Technology in Gliwice.
Photo gallery:
